DOMINATE GOOGLE’S PAGE 1 WITHOUT SPENDING $$$ ON ADS!

We recently scored a $400,000 contract due (in part) to SBM's marketing campaign. Website, videos, advertising, social media, SEO and local marketing -- Small Business Marketing does it all...for a fraction of what ad agencies charge!” - Mike R., Small Business Marketing client

Our Services

Small Business Marketing (SBM) stimulates small businesses by reaching the hearts and minds of client audiences, making us an essential resource for businesses and organizations with vital messages.

For more than 16 years, SBM has designed and implemented locally-based marketing campaigns for clients throughout the Western United States and Canada.

Our unique strength is our writing combined with visual and even audio media which first evokes feeling, then thought, then action. Our uniquely powerful strategic emotional advertising is proven to stimulate responses in target audiences.

SBM not only creates effective messages; we get them out effectively, too. Our experience working in the radio, TV and newspaper industries enables us to do more for our clients than most other digital marketing agencies.

We are a marketing and advertising agency engaged in communications for quality life. Our people are driven by the belief that marketing can - and should - be a powerful, positive influence on the values and lives of people.

Outbound Marketing

(aka Traditional Advertising)

Description
You go to the customer.

Audience
A wide range of customers who may or may not be interested in the same or similar products.

Method
Marketer pushes message via a "loud", one-sided conversation, hoping that their message will eventually reach potential customers.

Examples

KSL Classifieds (on your website)

Craigslist ads (on your website)

Facebook/Instagram Ads

Google Ads

Print Ads

Radio Ads

TV Ads

Billboards

Newsletters

Press Releases

Brochures

Direct Mail

Trade Shows

Inbound Marketing

(aka Digital Advertising)

Description
The customer comes to you.

Audience
Usually has already expressed an interest in the same or similar products.

Method
Marketer pulls/attracts audience with useful information, then converts them into lasting customers.

Examples

Websites

Blogs

Search Engine Optimization

Analytics

Social Media Engagement

Targeted Pay-Per-Click Ads

Marketing Automation

Email Marketing

Videos

White Papers

Podcasts

Events/Seminars/Workshops

Reputation Management

(for an individual or business)

Description
You close the distance between you and the customer.

Audience
Those who may be swayed by either positive or negative statements about you or your business.

Method
Employ a combination of both inbound and outbound marketing -- and more -- to establish or improve your reputation.

Examples

Google Reviews

Facebook Reviews

Mission / Vision / Values / Goals

Competitive / Customer / Market Analysis

SWOT Analysis

Marketing Plan Development

Marketing Metrics Development

Strategic Partnerships & Alliances

Graphics/Logos

Focus Groups/Surveys

Customer Feedback Systems

Promotional/Loyalty Programs

You can succeed in the business world without dishonesty, greed, or unethical practices! Small Business Marketing is committed to doing business ethically and enthusiastically shares the message that ethical business is more effective and more profitable. Here's a link with more details.
We serve small businesses throughout Utah, including the cities of Salt Lake City, West Valley City, Provo, West Jordan, Orem, Sandy, St. George, Ogden, Layton, South Jordan, Lehi, Logan, Ephraim, Mt. Pleasant and Manti, as well as Box Elder, Cache, Davis, Iron, Salt Lake, Sanpete, Summit, Tooele, Uintah, Utah, Wasatch, Washington and Weber counties.We serve small businesses throughout Idaho, including the cities of Boise, Meridian, Nampa, Idaho Falls, Caldwell, Pocatello, Coeur d'Alene, Twin Falls, Lewiston, Eagle, Blackfoot, Star and Rexburg, as well as Ada, Canyon, Bonneville, Bingham, Bannock, Latah, Kootenai, Madison and Cassia counties.
© 2020 Small Business Marketing. All Rights Reserved.
eric@besmallbusiness.com      208-999-7510